Mastering Challenges: Essential Tips for Small Business Owners
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Solomon Thimothy is a highly accomplished entrepreneur with over 17 years of experience in marketing and sales. As the co-founder and CEO of OneIMS, a leading inbound marketing and sales agency, as well as Clickx, he has helped businesses double their revenue using the 10X Framework. Solomon is also an expert in lead generation and customer acquisition, as well as a USA Today and Wall Street Journal best-selling author.
In addition to his work, Solomon is also an angel investor and startup advisor. He has helped numerous startups grow and scale, leveraging his expertise in marketing, sales, and business strategy.
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What business problem do you solve?
In today’s episode, Gary and Solomon discuss how entrepreneurs often grapple with feelings of overwhelm and stress, especially when navigating the complexities of marketing and sales.
Small Business Answer Man’s Shownotes:
- Gary introduces the Six P Business Owner Formula, focusing on people, productivity, pricing, promotion, process, and profits.
- With expertise in lead generation and customer acquisition, Solomon shares practical strategies honed over nearly two decades in the field.
- Solomon breaks down the essential equation for business success—acquisition plus retention equals growth.
- Solomon introduces the Growth Formula, highlighting the importance of acquisition and retention in achieving business growth.
- Solomon emphasizes the significance of searching your business name on Google. If it doesn’t rank within the top three results in the “near me” category, it indicates the necessity to enhance your business’s visibility and reach.
- Solomon discusses the importance of leveraging free resources, such as social media and educational content creation, to build brand authority and drive demand.
- Gary and Solomon encouraged business owners to overcome fear and embrace video content as a powerful tool for building authority and engagement.
- Solomon shares practical advice for small business owners, emphasizing low-budget marketing strategies and actionable steps for tangible results.
Solomon Thimothy’s Small Business Tip:
Solomon emphasizes the importance of leveraging free resources like social media to attract and retain customers effectively. He also encourages entrepreneurs to embrace video content as a powerful tool for brand building and establishing authority in their industry.
Connect with Solomon Thimothy:
Website: https://www.oneims.com/
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